Holidaybreak is committed to excellence in investor relations. Our aim is to ensure that large and small shareholders, market analysts and the financial media are able to gain easy access to up-to-date and relevant information about the business and its current progress. The principal sources of information include:

• Annual Report and Accounts

• Interim Report

• Corporate Website

• Our e-mail alert service

In addition, each year we issue four statements on current trading. Two are combined with the Chairman's statements issued at the time of the annual and half-year results announcements. Further announcements are issued on the day of the Company's AGM and in September of each year. We also aim to keep investors informed of developments as they happen, and to respond to queries for information in as short a time as possible.

One to one and group meetings are regularly offered to analysts and institutional investors, usually soon after results or trading announcements. At other times we will endeavour to satisfy requests for meetings or information, subject always to our obligation to ensure that information of a potentially price sensitive nature is released first by way of a stock exchange announcement. At the heart of our IR programme is transparency and we value feedback from investors on any aspect of Holidaybreak's activities.

Progress of the Investor Relations programme, which is primarily carried out by the Chief Executive and Finance Director, is reviewed by the directors at monthly Board meetings

Holidaybreak's approach to communicating online is continually evolving as part of our overall investor relations strategy. The corporate website is an indispensable information resource for anyone interested in Holidaybreak plc. We aim to satisfy the needs of a broad range of potential users who have an interest in our financial and corporate affairs, institutional and private investors, analysts and the financial media, students, customers and employees.

All Company announcements are available on the website as soon as they are released by the London Stock Exchange. There is also a wealth of background information about the Company and its development, detailed biographies of directors and other senior management, information on the shareholder discount scheme and links to the consumer sites of all trading companies which form the Holidaybreak Group. Visitors to the site are able to view analyst and institutional presentations and can also be put on our e-mail distribution list. They will then automatically receive all our announcements as they are released.

In March 2001 Holidaybreak won the Investor Relations Society award for Best Smaller Quoted Company website, in recognition of the site's content, accessibility, timeliness and navigation, technology and interactivity.

SHAREHOLDER DISCOUNTS

Shareholders with more than 200 shares are able to benefit from the Company's shareholder discount scheme, which allows a 10% reduction on the full brochure price of any holiday booked direct with a member of the Group. Full details of the scheme can be sent out on request and are also available on the Company's internet site at www.holidaybreak.co.uk.